Increase ARPU and Reduce Churn

Neurotic Media’s premier music download solutions offer a proven way to increase wireless carrier revenues by driving new subscribers to the carrier, dramatically raising ARPU, catapulting B2B and B2B2C service offerings, and slashing CHURN rates.

Wireless Carriers & MVNOs seek an end-to-end entertainment solution that can be deployed and managed economically. The broad range of product types, delivery types and user interface types offered by Neurotic Media allows mobile operators to create a robust, holistic experience for subscribers.

We architect each client’s solution in a manner that is completely customized for the carrier while avoiding hefty custom development costs. The solutions fulfill the unique needs of the carrier’s “mobile mall,” tailored to specific target demographics and specific business objectives. 

Solutions:

  • Online download store for Smart Phone side-loads
  • Mobile HTML5 sites for Smart Phones mobile downloads over WiFi and 3G/4G
  • Traditional feature phones’ WAP stores for mobile premium and standard SMS downloads
  • Incentives and Rewards with use of PIN codes/vouchers (virtual credits)
  • Pre-paid digital download gift cards
  • Text-to-shortcode campaigns with novelty product IDs
  • Detailed data collection

Marketing strategy tools include:

  • Album pre-orders with instant gratification downloads
  • Digital Compilations / Playlists
  • Promotional (free) downloads
  • Enhanced/Deluxe singles and albums
  • Facebook Music Check-In Incentives using geo-location smart-phone technology (with QR Codes) and delivering rewards and incentives over WiFi and data plans
  • Marketing support services with access to special marketing opportunities that fit your unique demo metrics and specific requests
  • Merchandising and customer care services

Why digital downloads?

  • Driving new subscribers to the carrier – CONTENT IS KING and subscribers are gravitating to wireless carriers that offer premier mobile content – they are demanding access to Tier 1 record labels, their musical artists and the most variety of tracks
  • Dramatically raising ARPU – through pay-per-song downloads, increased adoption of data plan sales, the sale of key handsets and associated accessories, prepaid music cards, and by increasing visibility to other services offered by the carrier
  • Catapulting B2B and B2B2C service offerings – within the self-service Neurotic Media platform, create short or longer term mini-music sites to sell to business customers
  • Slash your CHURN rate – since CONTENT IS KING, subscribers will remain yours if they are offered a premier service that they have an insatiable appetite for and cannot get anywhere else (that is VALUE!!)
  • Save resources by outsourcing – avoid costly internal resource drain by leveraging an economy of scale and enjoying best-of-breed and patented solutions and the support of music downloads sector experts
  • Measurable results tied directly to revenue growth – with 24-7 reports transparency and the ability to quantify and measure how each campaign or effort is received by your subscribers, use digital entertainment tools in a manner that is always monetized
  • Enhance brand equity and positioning – and be able to compete with Tier 1 carriers with a world class digital entertainment offering

For more, call us at 404-688-6858 or email us.

Case Studies
  • Kaiser Permanente
  • State Farm “Now What”
  • JC Penney
  • Sony Latin Music Ticket+™
  • Countdown Media
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